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Projects
In May, WhatsApp launched the first truly private AI chatbot with Incognito, generating significant positive media coverage during rollout in test markets.
I led my team through a rapid AI tool fluency sprint, with baseline productivity tracking across core tasks like prototyping, mock generation, string generation, diff review, audits, and XFN review.

I defined the metric that monetized Instagram Reels. The swipe left gesture initially raised topline company revenue by 2%, and Reels now account for 15% of Meta's total revenue.
I led the team that defined, positioned, and shipped parental supervision for Meta's family of apps.
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